Here's my bitch. The broadcast industry wants HD Radio, but where's the push?

Ya know... I can tell that I'm getting old, since now I'm bitching more about things that might possibly make sense, but won't happen. Case in point? When the Sony Walkman's were introduced in 1979, they were pretty damned expensive. However, radio stations did walkman give-aways in the early 1980's. And, I remember in 1982 a station doing a "$1,000 Stereo Component System Give-Away!". I also remember car stereo system give-aways. Then, when CD Players came out, there were stations that did give-aways of CD players and CD's themselves. They actually did the CD thing until the early 2000's as well as DVD's and Blue Ray. But, does anyone ever remember an AM Stereo station promoting AM Stereo capable receivers to gave away? Yeah... Neither do I. Fast Forward to +30 years later. There are several stations that are IBOC for HD Radio. Most of them are struggling, and most listeners are either listening on-line, or to that station's analog counter part. But, just how many of these stations are actually promoting the HD Radio receivers that can receive the HD Radio signal? (Uh-huh... Crickets.) Station managers!!! Have a clue!!! If stations are willing to do the expense to push a digital medium, then go all the way. Promote and do contest give-aways of HD Radios. There... That's my latest bitch and passing thoughts on the subjects.